For our “crazy” idea to build wooden wings, At Enessere we have a diverse and eclectic mix of engineers, designers, metal experts, sales professionals. Everyone is encouraged to share their ideas however small, simple, impossible or unusual that they may sound.
Observation inspired by “Art of the Idea” of John Hunt: “We are all equal before the idea”
Anyone can have an idea. If we are all supposed to be equal before the law, we are even more equal before the idea.
The right to see something from a new perspective belongs to us all. And because it is a personal, internal right we choose to exercise, no one can stop us from doing it.
Most great ideas come from unexpected places, so why don’t we open the door to them? All it takes is a simple mind shift. Ideas have no class system. Juniors can have very senior moments of brilliance – it doesn’t matter where fresh thinking comes from, as long as it does.
Mix business divisions, business units, age groups and, if possible countries. Bring in total outsiders and celebrate the fact that they don’t think like you.
Disband the politburo and declare an idea democracy.
All rights to the Design Nr. 1834136-0001/0002 are reserved of ENESSERE Div. Di AUTOELETTRIC S.r.l.